Web Design & Website Development by E & S Graphics

Web Design by E & S Graphics

Why does your organization need a website?

Establish Professional Web Presence

What’s the first thing you do to learn more about their business? You Google them and review their website. That’s why it’s more important than ever to make sure your business has a professional website to represent your company online.

Help Customers Locate Your Business

When was the last time you used the Yellow Pages to find a company’s address or phone number? A while, right? A website is essential to getting your organization properly listed, indexed and categorized as a verified business.

Tell Customers Your Story, Your Way

Websites are great tools to tell the story behind your company or product in a way that engages an audience and converts visitors into customers. The ability to capture your audience with the creativity websites allow, is unmatched by older methods, such as brochures.

What can a website do to help grow your business?

Grow Sales & Expand Customer Base

Instead of finding your customers, a good website will help your customers find you. By establishing an online presence, potential customers can find you at the time when they most need you — when they’re ready to make a purchase.

Improve Customer Service

Do sales leads and customers constantly bring up the same question? A good website can help. By making your company’s prices, policies and other important information accessible online, you can reduce time spent answering the same old questions and continue to focus on your business.

Track Your Marketing Dollars

Websites are great marketing tools because of the creative capabilities it opens up to tell your story. However, what good is it getting people to your website, if you can’t track whether or not that traffic turns into conversions? When advertising online, free analytics tools help track clicks, so you can easily calculate your ROI.

Why hire E & S Graphics for web design?

Excellent customer service & support

From helping to determine your organization’s online needs to tweaking your website until it’s just right, to training employees how to update your site, an E & S Graphics team member will be there every step of the way to ensure you get a website that produces results.

Wide range of web design & development services

Our team of web design professionals has all of the expertise needed to create beautiful and functional websites in house. Whether it’s graphic design, custom development, branding and marketing advice or integrating the website’s functionality into your day-to-day operations, we have the resources to get the job done. We never outsource your work offshore – all work is done by professionals from right here in Michigan.

Competitive pricing & flexible payment options

The web design and marketing packages and hourly rates we offer are competitively priced with other web design firms in the area, often times costing less than half the price. E & S Graphics also offers flexible monthly payment options, so you can get a website up and running without a large investment required up front.

All of the websites our web design team develops are…

  • SEARCH FRIENDLY AND EASY TO FIND

    As part of each website project, we provide search engine key phrase research and guidance on how you can perform your own research to improve your website’s performance on web search engines, such as Google, Yahoo and Bing. Based on our research, we make recommendations on what edits to make to your website’s content. This process of Search Engine Optimization is critical for driving customers to your website.

  • COMPATIBLE WITH MOBILE DEVICES

    E & S Graphics ensures that all of its websites display properly on all devices, including mobile devices such as smartphones and tablets. We also test our websites to ensure their compatibility across browsers and operating systems. Our adaptive and responsive websites provide an engaging and consistent experience across all of your visitors’ devices.

  • DESIGNED FOR SOCIAL INTERACTION

    Conversations relevant to your industry and company are occurring every day on social media. We help companies generate and share social content that proves credibility and turns a marketing website into a customer engagement and networking tool. Websites are also an important vehicle for gaining new email subscribers, so we incorporate strategically placed email sign-up fields onto your website.

How much does a professionally designed website cost?

There are three different types of costs to take into consideration when calculating the price of creating and operating your website:


  • Domain lease, web hosting, web security and email hosting (annual fee)

    To setup a website, you need to purchase a domain (www.example.com) and web hosting, which is the service that stores the files for your website. Additionally, if you want an email such as myname@example.com, email hosting will be required. If you have any confidential information, such as customers’ credit card info, being submitted through the website, then an SSL Certificate will be required for security purposes. Hosting expenses are typically an annual expense.

Domain Lease

$50

Per Year
  • Example: www.mystore.com
  • Billed annually with automated renewal
  • Domain forwarding, redirects, privacy and other options available

Web Hosting

$200

Per Year
  • Setup & configuration included
  • Unmetered storage
  • Unmetered bandwidth
  • 24/7 security monitoring and DDoS protection

SSL Security Certificate

$150

Per Year
  • Safely accept credit cards on your website
  • Boosts your site’s Google ranking
  • EV SSL turns browser bar green
  • McAfee SECURE trustmark

Email Hosting

$150

Per Year Per Email Address
  • Professional email with your domain – info@mybiz.com vs mybiz@gmail.com
  • Syncs with mobile devices
  • Google G Suite (Gmail) or Office 365 (Outlook) available
  • 50 GB email storage
  • 1 TB secure online storage

  • Web design and website development (one time cost)

    Web design & development costs consist of the labor and purchases required to code and format the content on the web pages of your website.

Basic

$995

  • WordPress
  • Premium WordPress Theme
  • Five (5) web pages
  • No SEO
  • No Marketing
  • No Dedicated Graphic Designer

Growth

$2495

  • WordPress
  • Premium WordPress Theme
  • Ten (10) web pages
  • SEO Basics Package + One (1) Site Analysis & Optimization
  • One (1) Marketing Campaign – Email, Facebook Ads, Google AdWords or LinkedIn Ads
  • Dedicated Graphic Designer

  • Online marketing & website maintenance (monthly fee)

    Marketing and maintenance services are used to drive traffic to your website and ensure everything on the site is functioning properly. Marketing and maintenance services are typically packaged into a monthly or quarterly fee.

What is the process of creating a website?

Web design and website development is an interactive process between the web design team and the client. Below is a summary of steps our web design team walks each of our client through. Following these steps in order helps our web design team streamline the process of getting your website live, however we can diverge if the situation requires us to. Our web designers will provide advice each step along the way.

  • Website Domain

    Create a list of domains that’s most relevant to your organization and purchase the best domain available

  • Website Objectives

    Determine objective(s) of the website

  • Website Content

    Identify what content (text, images, video, etc.) is needed and begin to gather it

  • Website Platform

    Based on the website’s objectives and content, pick a platform to develop the site with — we usually use WordPress for informational sites and Shopify for ecommerce.

  • Web Marketing Strategy

    Determine marketing services needed to reach business goals of the website

  • Web Design & Marketing Package

    Select website package or get a custom quote based on content, functionality and marketing needs

  • Web Hosting, Security & Email

    Purchase web hosting and other tools needed for creating the website

  • Deliver Content

    Complete our content forms that contain the text, images and other content that will be included in the website

  • Website Structure

    E & S Graphics develops a skeleton of your website with overall look and feel of site

  • Web Design Approval

    Customer approves the overall look and feel of the web design

  • Web Content Population

    The website is populated with content delivered by the client

  • Launch

    Customer reviews sites, we make final edits and then launch the website.

NOTE: Ongoing services and support begins after the formal website launch.

Testimonials from our Mid Michigan Web Design Clients…

Edmore Cleaners

“We love the design of our new website. E & S Graphics has allowed our company to quickly and cost effectively establish a professional web presence.”

Powder Coat of Central Michigan

“John, Nick and the rest of the E & S Graphics web design team worked with us on our website at every step to get us exactly what we wanted out of our website. Great value!”

Landmark Machinery

“John and the web design team at E & S Graphics streamlined our online selling platform, which has helped to increase our sales.”

Fisher Tradition Farms

“The E&S Graphics team were very knowledgeable and responsive throughout the process of building our website.”

Meet Our Web Design Team

John Gille, Director of Web Design, E & S Graphics

John Gille
Web Design & Digital Marketing
john@esgraphics.com

John has over 12 years of experience in web design and digital marketing. His skills range from application and web development to SEO and web analytics to social media and PPC advertising. John has worked with Fortune 500 clients in his capacity as an Information Systems consultant at HP and also worked with small to medium sized businesses as a consultant at a few other startups. He has an entrepreneurial mindset and always focuses on how to drive business results for his clients.

Nick Houghton, Owner, E & S Graphics

Nick Houghton
Owner
nick@esgraphics.com

Nick handles much of the brand development and content generation for our website projects. Nick also plays a key role in discussing and educating our clients on how online resources can be put to use for their organizations, even with a small budget.

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